SERVICES
From it's complicated to now I get it
I've spent 20 years translating between technology and business. These are the four problems I keep solving — because most founders building complex products face at least one of them.
FREE SELF-ASSESSMENT
Product Clarity Check
Answer 7 questions honestly. Takes 2 minutes. It will tell you whether your product story is working — or quietly costing you deals.
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1.
Can a stranger explain what your product does after reading your homepage for 10 seconds?
If your team says yes but your users say "kind of" — that's a no.
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2.
When someone asks what you do at a dinner party, do you give the same answer every time?
Inconsistent explanations = unclear positioning.
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3.
Can you name your top 3 competitors and say what makes you different — in one sentence each?
"We're better" doesn't count.
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4.
Does your team agree on who the ideal customer is?
Ask three people separately. If you get three different answers, you have a clarity problem.
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5.
Is your pitch deck under 12 slides and does it get to the business model by slide 5?
If investors ask "so what do you actually do?" after your deck — it's not clear enough.
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6.
Do you have a written roadmap that your team references weekly?
A roadmap in your head isn't a roadmap. It's a wish list.
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7.
Can you connect every major task from the last 3 months to a revenue goal?
Busy ≠ strategic. Activity without alignment is expensive.
Your score
6–7 "yes": You're in good shape. A single Clarity Lab session could sharpen the edges.
4–5 "yes": There's a gap between what you've built and how it's understood. A focused engagement would unlock growth.
0–3 "yes": You're likely leaving deals, funding, and team alignment on the table. Let's talk.
Scored under 5?
Book a Free 30-min Clarity CallNo pitch. Just an honest conversation about where the gaps are.
How I help
Every engagement starts with listening. I don't sell frameworks — I solve the specific problem that's keeping you stuck.
01
Product & Strategy Clarity Lab
You've been building for months. The product works. But every time you try to explain it — to investors, to partners, to new hires — you watch their eyes glaze over. It's not that your product is bad. It's that the story around it hasn't caught up.
The Clarity Lab is a focused working session where we take your complex product and find the story that makes people lean in. Not marketing fluff — a genuine, differentiated value proposition your entire team can rally behind.
We look at your positioning, segments, competitive landscape, and pricing logic. Then we pressure-test it all until what you say actually matches what you've built.
What you walk away with
- A value proposition your team agrees on
- Target segments you can actually reach
- A competitive narrative (not just "we're better")
- Pricing logic that holds up under scrutiny
- A 1-page strategy summary you can share with anyone
Best for: B2B/SaaS founders who've built something real but can't explain why it matters.
Book a Clarity Lab02
Investor Story & Pitch Assets
You're three weeks from your investor meeting. You have 47 slides, a spreadsheet full of projections, and a growing sense that none of it tells the story you actually want to tell. The data is there. The narrative isn't.
I help founders build investor-ready materials that earn trust, not just attention. That means a deck that gets to the point, a financial model grounded in defensible assumptions, and a narrative that makes VCs think "this person has thought this through."
I've co-founded a startup that raised 3M PLN from a VC fund and a national investment bank. I know what investors look for — because I've sat on both sides of the table.
What you walk away with
- An investor-ready pitch deck (10–12 slides)
- A supporting memo with full business case
- A financial model with defensible assumptions
- Pitch rehearsal and Q&A stress-testing
- Narrative that connects problem → solution → traction → ask
Best for: Pre-seed to Series A founders preparing for funding rounds.
Start your pitch03
Discovery, Roadmap & Priorities
Your team ships features. Bugs get fixed. Meetings happen. But somehow, three months pass and you can't point to a single decision that moved the needle. Everyone's busy — nobody's aligned.
I run a structured discovery process that maps what you actually have (not what you think you have), identifies the risks and opportunities hiding in plain sight, and builds an outcome-based roadmap your team can execute starting Monday.
This isn't a Gantt chart exercise. It's a strategic alignment tool — connecting product decisions to business outcomes so everyone pulls in the same direction.
What you walk away with
- A map of your current state (product, team, market)
- Risk and opportunity analysis
- Outcome-based roadmap (not just features)
- Prioritization framework your team can reuse
- Alignment document connecting every task to a goal
Best for: Teams of 5–30 who ship a lot but aren't sure it's the right things.
Map your roadmap04
Fractional Product / Tech Partner
You don't need another full-time executive. You need someone who's been through this before — someone you can call before the board meeting, before the architecture decision, before the hire that could change everything.
As a fractional partner, I become the thinking partner you bounce ideas off, the one who reviews your strategy before you commit, and the bridge between your technical and business teams when the conversation gets stuck.
I've led teams at Intel, built CRM platforms for enterprise clients, mentored nearly 200 developers, and co-founded a VC-backed startup. That depth is yours — without the full-time overhead.
What you get
- Weekly or bi-weekly strategy calls
- Async access for urgent decisions
- Investor meeting prep and review
- Roadmap and architecture reviews
- Hiring and team structure guidance
Best for: Founders who need strategic depth without a full-time hire.
Explore partnershipHow every engagement works
1. Listen
I start by understanding what you've built, where you're stuck, and what success looks like. No templates — just deep listening.
2. Diagnose
I map the gaps between where you are and where you want to be. Sometimes the problem isn't what you think it is.
3. Build
We co-create the deliverables — strategy docs, decks, roadmaps, narratives. I write, you refine. Nothing ships without your voice in it.
4. Sharpen
Pressure-test everything. Role-play investor Q&A. Stress-test the roadmap. Make sure it holds up when someone pushes back.
“Maciej dissected our messy pitch and business model, then rebuilt it into a story and roadmap that made our investors say 'now we get it.'”
Looking for workshops?
I also facilitate creative and strategic workshops using Sefirot frameworks — proven card-based tools used by 150,000+ practitioners worldwide. Brand strategy, business storytelling, creative unblocking, and structured decision-making for teams.
Every project starts with a conversation
30 minutes. No pitch, no pressure. We'll talk about where you are, where you want to be, and whether I'm the right person to help.
Book a Clarity Call